501 N Main St Oshkosh, WI 54901

1,279 New Ford Oshkosh Wisconsin

2026 Ford Maverick XL

2026
2.5L I-4 Hybrid, CVT, FWD
Become part of the Boucher Family today! Present us with your best deal, and we guarantee to beat it by $500. If we don’t have exactly what you need, we’ll locate it for you within 24 hours!

Manufacturer Suggested Retail Price may not reflect the actual sale price. Price excludes tax, title, license, $499 service fee. All customers qualify for the price listed above. You may qualify for additional conditional offers that may lower your price; ask us for details. All offers are subject to change after month-end so come visit us and test-drive this vehicle today!
MSRP
 $30,105 
Conditional Offers
Additional Savings
-$6,000

2025 Ford Maverick XL

2025
2.5L I-4 Hybrid, CVT, FWD
Bluetooth, Auto High Beams, BLIS w/Cross-Traffic Alert, Cross Traffic Brake Assist, Equipment Group 100A, Evasive Steering Assist, Ford Co-Pilot360 1.0, Intersection Assist, Lane-Keeping System, Power Glass Manual-Folding Mirrors, Pre-Collision Assist w/Automatic Emergency Braking, Rear Parking Sensors, Rear-View Camera.

As with all new Fords, this vehicle includes a Ford 3-Year / 36,000 Mile Comprehensive Warranty, 5 Year / 60,000 Mile Powertrain Warranty, Roadside Assistance.

Manufacturer Suggested Retail Price may not reflect the actual sale price. Price excludes tax, title, license, $499 service fee. All customers qualify for the price listed above. You may qualify for additional conditional offers that may lower your price; ask us for details. All offers are subject to change after month-end so come visit us and test-drive this vehicle today! Price includes: $1000 - Retail Customer Cash. Exp. 03/31/2026
MSRP
 $31,095 
Cash Offers
2025 Ford Retail Customer Cash
-$1,000
Conditional Offers
Additional Savings
-$8,250

2025 Ford Escape Hybrid ST-Line Select

2025
2.5L iVCT, eCVT, AWD
Recent Arrival! 10-Way Power Driver's Seat, 12.3" Productivity Screen in Instrument Cluster, 360-Degree Camera w/Split View, 6-Way Power Passenger Seat, Adaptive Cruise Control w/Stop-and-Go, Black Roof-Rack Side Rails, Body Color Mirrors, Class II Trailer Tow Package, Connected Navigation, Electronic Fuel Door Release, Equipment Group 400A, Ford Co-Pilot360 Assist 2.0, HD Radio, Intersection Assist, Memory Package, Neutral Towing Capability, Panoramic Vista Roof, Pedestrian Alert Sounder, Power Liftgate, Predictive Speed Assist, Radio: B&O Sound System by Bang & Olufsen, Rear Parking Sensor, Reverse Brake Assist, SYNC 4 w/Enhanced Voice Recognition, Tech Pack #2, Wireless Charging Pad.

As with all new Fords, this vehicle includes a Ford 3-Year / 36,000 Mile Comprehensive Warranty, 5 Year / 60,000 Mile Powertrain Warranty, Roadside Assistance.

Manufacturer Suggested Retail Price may not reflect the actual sale price. Price excludes tax, title, license, $499 service fee. All customers qualify for the price listed above. You may qualify for additional conditional offers that may lower your price; ask us for details. All offers are subject to change after month-end so come visit us and test-drive this vehicle today! Price Includes: $5000 - Model Year Closeout Bonus Cash - Escape Gas/Hybrid. Exp. 03/31/2026
MSRP
 $34,991 
Cash Offers
2025 Ford Model Year Closeout Bonus Cash - Escape Gas/Hybrid
-$5,000
Conditional Offers
Additional Savings
-$5,750

2026 Ford Maverick XL

2026
2.5L I-4 Hybrid, CVT, FWD
Become part of the Boucher Family today! Present us with your best deal, and we guarantee to beat it by $500. If we don’t have exactly what you need, we’ll locate it for you within 24 hours!

Manufacturer Suggested Retail Price may not reflect the actual sale price. Price excludes tax, title, license, $499 service fee. All customers qualify for the price listed above. You may qualify for additional conditional offers that may lower your price; ask us for details. All offers are subject to change after month-end so come visit us and test-drive this vehicle today!
MSRP
 $29,990 
Conditional Offers
Additional Savings
-$6,000

2026 Ford Maverick XL

2026
EcoBoost 2.0L I4 GTDi DOHC Turbocharged VCT, 8-Speed Automatic, FWD
Become part of the Boucher Family today! Present us with your best deal, and we guarantee to beat it by $500. If we don’t have exactly what you need, we’ll locate it for you within 24 hours!

Manufacturer Suggested Retail Price may not reflect the actual sale price. Price excludes tax, title, license, $499 service fee. All customers qualify for the price listed above. You may qualify for additional conditional offers that may lower your price; ask us for details. All offers are subject to change after month-end so come visit us and test-drive this vehicle today! Price includes: $500 - Retail Customer Cash. Exp. 03/31/2026
MSRP
 $29,960 
Conditional Offers
Additional Savings
-$6,000

2025 Ford Bronco Sport Big Bend

2025
1.5L EcoBoost, 8-Speed Automatic, 4WD
Compass, Convenience Package, Equipment Group 200A, Front Driver/Passenger Seat Back Map Pockets, Heated 8-Way Power Driver's Seat, LED Fog Lamps, Outside temperature display, Premium Wrapped Steering Wheel, Steering wheel mounted audio controls, SYNC 4 w/Enhanced Voice Recognition, Universal Garage Door Opener (UGDO), Wheels: 17" Carbonized Gray-Painted Aluminum.

As with all new Fords, this vehicle includes a Ford 3-Year / 36,000 Mile Comprehensive Warranty, 5 Year / 60,000 Mile Powertrain Warranty, Roadside Assistance.

Manufacturer Suggested Retail Price may not reflect the actual sale price. Price excludes tax, title, license, $499 service fee. All customers qualify for the price listed above. You may qualify for additional conditional offers that may lower your price; ask us for details. All offers are subject to change after month-end so come visit us and test-drive this vehicle today! Price includes: $2000 - Retail Customer Cash. Exp. 03/31/2026
MSRP
 $31,696 
Cash Offers
2025 Ford Retail Customer Cash
-$2,000
Conditional Offers
Additional Savings
-$6,750

2025 Ford Escape ST-Line

2025
1.5L EcoBoost, 8-Speed Automatic, AWD
The 2025 Ford Escape ST-Line AWD, equipped with the 1.5L EcoBoost engine, offers a sporty design and advanced technology. The Tech Package enhances safety and convenience with features like Intelligent Adaptive Cruise Control with Stop-and-Go, Lane Centering, and Speed Sign Recognition. Inside, the 13.2-inch SYNC 4 touchscreen provides seamless connectivity, while the flat-bottom heated steering wheel with red stitching adds a touch of sportiness. With its combination of performance, style, and cutting-edge features, the Escape ST-Line AWD is designed for drivers seeking both excitement and practicality..

As with all new Fords, this vehicle includes a Ford 3-Year / 36,000 Mile Comprehensive Warranty, 5 Year / 60,000 Mile Powertrain Warranty, Roadside Assistance.


Manufacturer Suggested Retail Price may not reflect the actual sale price. Price excludes tax, title, license, $499 service fee. All customers qualify for the price listed above. You may qualify for additional conditional offers that may lower your price; ask us for details. All offers are subject to change after month-end so come visit us and test-drive this vehicle today! Price Includes: $5000 - Model Year Closeout Bonus Cash - Escape Gas/Hybrid. Exp. 03/31/2026
MSRP
 $34,525 
Cash Offers
2025 Ford Model Year Closeout Bonus Cash - Escape Gas/Hybrid
-$5,000
Conditional Offers
Additional Savings
-$5,750

2025 Ford Bronco Sport Heritage

2025
1.5L EcoBoost, 8-Speed Automatic, 4WD
The 2025 Ford Bronco Sport Heritage 4WD with Equipment Group 250A and the Convenience Package blends classic style with modern comfort. It features retro-inspired design details, standard 4WD with G.O.A.T. Modes, and a 1.5L EcoBoost engine for capable, efficient performance. Inside, enjoy heated power front seats, a large touchscreen with SYNC 4, and thoughtful touches like a premium-wrapped steering wheel--perfect for everyday driving or weekend exploring..

As with all new Fords, this vehicle includes a Ford 3-Year / 36,000 Mile Comprehensive Warranty, 5 Year / 60,000 Mile Powertrain Warranty, Roadside Assistance.


Manufacturer Suggested Retail Price may not reflect the actual sale price. Price excludes tax, title, license, $499 service fee. All customers qualify for the price listed above. You may qualify for additional conditional offers that may lower your price; ask us for details. All offers are subject to change after month-end so come visit us and test-drive this vehicle today! Price Includes: $2000 - Retail Customer Cash. Exp. 03/31/2026
MSRP
 $30,975 
Cash Offers
2025 Ford Retail Customer Cash
-$2,000
Conditional Offers
Additional Savings
-$6,750

2025 Ford Escape Active

2025
1.5L EcoBoost, 8-Speed Automatic, AWD
26/32 City/Highway MPG The 2025 Ford Escape Active AWD with its efficient 1.5L EcoBoost engine is the perfect blend of capability, comfort, and smart design. With all-wheel drive confidence, it's ready to handle changing road conditions while delivering impressive fuel economy and smooth power. Inside, you'll enjoy a versatile cabin with plenty of cargo space, intuitive technology like SYNC 4 with a large touchscreen, and modern driver-assist features that keep you safe and connected. Stylish, practical, and fun to drive, the Escape Active is built to make every trip--whether around town or on a weekend adventure--feel effortless..

As with all new Fords, this vehicle includes a Ford 3-Year / 36,000 Mile Comprehensive Warranty, 5 Year / 60,000 Mile Powertrain Warranty, Roadside Assistance.


Manufacturer Suggested Retail Price may not reflect the actual sale price. Price excludes tax, title, license, $499 service fee. All customers qualify for the price listed above. You may qualify for additional conditional offers that may lower your price; ask us for details. All offers are subject to change after month-end so come visit us and test-drive this vehicle today! Price Includes: $5000 - Model Year Closeout Bonus Cash - Escape Gas/Hybrid. Exp. 03/31/2026
MSRP
 $33,750 
Cash Offers
2025 Ford Model Year Closeout Bonus Cash - Escape Gas/Hybrid
-$5,000
Conditional Offers
Additional Savings
-$5,750

2026 Ford Escape Active

2026
1.5L EcoBoost, 8-Speed Automatic, AWD
Become part of the Boucher Family today! Present us with your best deal, and we guarantee to beat it by $500. If we don’t have exactly what you need, we’ll locate it for you within 24 hours!

Manufacturer Suggested Retail Price may not reflect the actual sale price. Price excludes tax, title, license, $499 service fee. All customers qualify for the price listed above. You may qualify for additional conditional offers that may lower your price; ask us for details. All offers are subject to change after month-end so come visit us and test-drive this vehicle today! Price includes: $2000 - Bonus Customer Cash. Exp. 03/31/2026 $500 - Retail Customer Cash. Exp. 03/31/2026
MSRP
 $28,999 
Cash Offers
2026 Ford Retail Customer Cash
-$500
Conditional Offers
Additional Savings
-$5,000

2026 Ford Escape Active

2026
1.5L EcoBoost, 8-Speed Automatic, AWD
Become part of the Boucher Family today! Present us with your best deal, and we guarantee to beat it by $500. If we don't have exactly what you need, we'll locate it for you within 24 hours!

Manufacturer Suggested Retail Price may not reflect the actual sale price. Price excludes tax, title, license, $499 service fee. All customers qualify for the price listed above. You may qualify for additional conditional offers that may lower your price; ask us for details. All offers are subject to change after month-end so come visit us and test-drive this vehicle today!

** Active Service Loaner Available On Request ** Price includes: $2000 - Bonus Customer Cash. Exp. 03/31/2026 $500 - Retail Customer Cash. Exp. 03/31/2026
MSRP
 $28,999 
Cash Offers
2026 Ford Retail Customer Cash
-$500
Conditional Offers
Additional Savings
-$5,000

2025 Ford Bronco Sport Big Bend

2025
1.5L EcoBoost, 8-Speed Automatic, 4WD
Become part of the Boucher Family today! Present us with your best deal, and we guarantee to beat it by $500. If we don’t have exactly what you need, we’ll locate it for you within 24 hours!

Manufacturer Suggested Retail Price may not reflect the actual sale price. Price excludes tax, title, license, $499 service fee. All customers qualify for the price listed above. You may qualify for additional conditional offers that may lower your price; ask us for details. All offers are subject to change after month-end so come visit us and test-drive this vehicle today! Price includes: $2000 - Retail Customer Cash. Exp. 03/31/2026
MSRP
 $29,999 
Cash Offers
2025 Ford Retail Customer Cash
-$2,000
Conditional Offers
Additional Savings
-$6,750

2024 Ford Escape ST-Line

2024
1.5L EcoBoost, 8-Speed Automatic, AWD
Searching for the best new Ford deal? Join the Boucher Ford Family and get more for your money! Bring us your best offer on a new Ford, and well beat it by $500guaranteed. Cant find the exact Ford model you want? Well locate it for you within 24 hours. Experience unbeatable Ford pricing and exceptional service at Boucher Ford today.

ESCAPE ST-LINE AWD EQUIPPED WITH 1.5L ECOBOOST ENGINE, PANORAMIC VISTA ROOF, COLD WEATHER PACKAGE WITH HEATED FRONT SEATS AND HEATED STEERING WHEEL, REMOTE START SYSTEM, 18 ROCK METALLIC WHEELS, SPORT-TUNED SUSPENSION, BLACK MESH GRILLE, LED LIGHTING, AND WIRELESS CONNECTIVITY STYLE, EFFICIENCY, AND AWD CONFIDENCE IN ONE SMART SUV!

1.5L ECOBOOST ENGINE WITH AUTO START-STOP TECHNOLOGY * 8-SPEED AUTOMATIC TRANSMISSION * ALL-WHEEL DRIVE SYSTEM * EQUIPMENT GROUP 300A ST-LINE SERIES * STAR WHITE METALLIC TRI-COAT EXTERIOR * 18 ROCK METALLIC PAINTED WHEELS * 225/60R18 ALL-SEASON BSW TIRES * PANORAMIC VISTA ROOF * COLD WEATHER PACKAGE HEATED FRONT SEATS, HEATED STEERING WHEEL, HEATED POWER MIRRORS, REMOTE START SYSTEM * SUPPLEMENTAL PTC HEATER * BLACK MESH GRILLE WITH ST-LINE BADGING * SPORT-TUNED SUSPENSION * LED HEADLAMPS AND TAILLAMPS * LED SIGNATURE LIGHTING * LED COURTESY DELAY HEADLAMPS * PRIVACY GLASS REAR DOORS AND LIFTGATE * ROOF RACK SIDE RAILS BLACK * REAR SPOILER ST-LINE UNIQUE * REAR WIPER/WASH/DEFROST * ACTIVE GRILLE SHUTTERS * CLOTH/VINYL SPORT BUCKET FRONT SEATS WITH RED STITCHING * HEATED FLAT-BOTTOM SPORT STEERING WHEEL WITH RED STITCHING * DUAL-ZONE AUTOMATIC CLIMATE CONTROL * ROTARY GEAR SHIFT DIAL * ALUMINUM SPORT PEDALS * USB-A AND USB-C PORTS * 12V POWERPOINTS * REAR ARMREST WITH CUPHOLDERS * FORDPASS CONNECT WITH 4G WI-FI * SIRIUSXM WITH 360L (EXCLUDES AK & HI) * INTELLIGENT ACCESS WITH PUSH-BUTTON START * ELECTRIC PARKING BRAKE * ADVANCETRAC WITH ROLL STABILITY CONTROL (RSC) * BLIS WITH CROSS-TRAFFIC ALERT * TIRE PRESSURE MONITORING SYSTEM (TPMS) * DRIVER KNEE AIRBAG * DUAL STAGE FRONT AIRBAGS * FRONT SEAT MOUNTED SIDE-IMPACT AIRBAGS * SAFETY CANOPY SIDE-CURTAIN AIRBAGS * LATCH CHILD SAFETY SYSTEM * SOS POST-CRASH ALERT SYSTEM * 3YR/36,000 MILE BUMPER-TO-BUMPER WARRANTY * 5YR/60,000 MILE POWERTRAIN WARRANTY * 5YR/60,000 MILE ROADSIDE ASSISTANCE *

Manufacturer Suggested Retail Price may not reflect the actual sale price. Price includes 11390 - Special Flex Buy Ford Credit Retail Bonus Cash $500 to approved credit. Price excludes tax, title, license, $499 service fee. All customers qualify for the price listed above. You may qualify for additional conditional offers that may lower your price; ask us for details. All offers are subject to change after month-end so come visit us and test-drive this vehicle today! Price includes: $4000 - Model Year Closeout Bonus Cash - Escape. Exp. 09/30/2025

2025 Ford Bronco Sport Heritage

2025
1.5L EcoBoost, 8-Speed Automatic, 4WD
Become part of the Boucher Family today! Present us with your best deal, and we guarantee to beat it by $500. If we don't have exactly what you need, we'll locate it for you within 24 hours!

Manufacturer Suggested Retail Price may not reflect the actual sale price. Price excludes tax, title, license, $499 service fee. All customers qualify for the price listed above. You may qualify for additional conditional offers that may lower your price; ask us for details. All offers are subject to change after month-end so come visit us and test-drive this vehicle today!


** Active Service Loaner Available On Request ** Price includes: $2000 - Retail Customer Cash. Exp. 03/31/2026
MSRP
 $29,600 
Cash Offers
2025 Ford Retail Customer Cash
-$2,000
Conditional Offers
Additional Savings
-$6,750

2025 Ford Bronco Sport Big Bend

2025
1.5L EcoBoost, 8-Speed Automatic, 4WD
Become part of the Boucher Family today! Present us with your best deal, and we guarantee to beat it by $500. If we don't have exactly what you need, we'll locate it for you within 24 hours!

Manufacturer Suggested Retail Price may not reflect the actual sale price. Price excludes tax, title, license, $499 service fee. All customers qualify for the price listed above. You may qualify for additional conditional offers that may lower your price; ask us for details. All offers are subject to change after month-end so come visit us and test-drive this vehicle today!


** Active Service Loaner Available On Request ** Price includes: $2000 - Retail Customer Cash. Exp. 03/31/2026
MSRP
 $29,000 
Cash Offers
2025 Ford Retail Customer Cash
-$2,000
Conditional Offers
Additional Savings
-$6,750

2025 Ford Bronco Sport Big Bend

2025
1.5L EcoBoost, 8-Speed Automatic, 4WD
Become part of the Boucher Family today! Present us with your best deal, and we guarantee to beat it by $500. If we don’t have exactly what you need, we’ll locate it for you within 24 hours!

Manufacturer Suggested Retail Price may not reflect the actual sale price. Price excludes tax, title, license, $499 service fee. All customers qualify for the price listed above. You may qualify for additional conditional offers that may lower your price; ask us for details. All offers are subject to change after month-end so come visit us and test-drive this vehicle today! Price includes: $2000 - Retail Customer Cash. Exp. 03/31/2026
MSRP
 $28,900 
Cash Offers
2025 Ford Retail Customer Cash
-$2,000
Conditional Offers
Additional Savings
-$6,750

2025 Ford Escape Plug-In Hybrid Base

2025
2.5L iVCT, eCVT, FWD
The 2025 Ford Escape Plug-In Hybrid with Equipment Group 700A offers a compelling blend of efficiency, technology, and comfort. Its 2.5L Atkinson-cycle engine, combined with an electric motor, delivers a total of 210 horsepower and an EPA-estimated 37-mile all-electric range, allowing for versatile driving modeselectric, hybrid, or gas-powered . Inside, the Escape features a 13.2-inch SYNC 4 touchscreen with enhanced voice recognition, heated front seats, a heated steering wheel, and a power liftgate for added convenience . Advanced safety technologies, including Ford Co-Pilot360 Assist+ with adaptive cruise control, lane centering, and evasive steering assist, provide peace of mind on every journey . With its sleek design, impressive fuel economy, and comprehensive feature set, the 2025 Escape Plug-In Hybrid 700A stands out as a smart choice for eco-conscious drivers..

As with all new Fords, this vehicle includes a Ford 3-Year / 36,000 Mile Comprehensive Warranty, 5 Year / 60,000 Mile Powertrain Warranty, Roadside Assistance.


Manufacturer Suggested Retail Price may not reflect the actual sale price. Price excludes tax, title, license, $499 service fee. All customers qualify for the price listed above. You may qualify for additional conditional offers that may lower your price; ask us for details. All offers are subject to change after month-end so come visit us and test-drive this vehicle today! Price Includes: $8000 - Model Year Closeout Bonus Cash - Escape PHEV. Exp. 03/31/2026
MSRP
 $29,775 
Cash Offers
2025 Ford Model Year Closeout Bonus Cash - Escape PHEV
-$8,000
Conditional Offers
Additional Savings
-$5,750

2025 Ford Explorer Active

2025
2.3L EcoBoost I-4, 10-Speed Automatic, 4WD
3rd row seats: bench, Active Comfort Package, Apple CarPlay/Android Auto, Compass, Equipment Group 200A Standard Package, Front Fascia, Heated ActiveX Seating Material Captain's Chairs, Heated front seats, Heated Steering Wheel, Outside temperature display, Remote Start System, Second Row HVAC Controls, Steering wheel mounted audio controls, Universal Garage Door Opener (UGDO), Wheels: 20" Carbonized Gray-Painted Aluminum.

As with all new Fords, this vehicle includes a Ford 3-Year / 36,000 Mile Comprehensive Warranty, 5 Year / 60,000 Mile Powertrain Warranty, Roadside Assistance.

Manufacturer Suggested Retail Price may not reflect the actual sale price. Price excludes tax, title, license, $499 service fee. All customers qualify for the price listed above. You may qualify for additional conditional offers that may lower your price; ask us for details. All offers are subject to change after month-end so come visit us and test-drive this vehicle today! Price includes: $1500 - Bonus Customer Cash. Exp. 09/30/2025

2025 Ford F-150 Platinum

2025
3.5L V6 EcoBoost, 10-Speed Automatic, 4WD
Become part of the Boucher Family today! Present us with your best deal, and we guarantee to beat it by $500. If we don’t have exactly what you need, we’ll locate it for you within 24 hours!

Manufacturer Suggested Retail Price may not reflect the actual sale price. Price excludes tax, title, license, $499 service fee. All customers qualify for the price listed above. You may qualify for additional conditional offers that may lower your price; ask us for details. All offers are subject to change after month-end so come visit us and test-drive this vehicle today! Price includes: $1000 - Truck Month Retail Bonus Cash. Exp. 03/31/2026 $2000 - Retail Customer Cash. Exp. 03/31/2026
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